Posted inGoogle Ads Apps Assessment

Information can Clara expect to see when using Bid Guidance?

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  • An estimate of the number of installs or in-app actions that she can drive with her bidding strategy.
  • An estimate of the total number of impressions that the app will receive across Google’s inventory.
  • A recommendation of the bid that she should set to compete against similar businesses.
  • A recommendation of bid adjustments, based on different times of the day and week.

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