A large golf booking company just launched a new app and they want to drive 50,000 installs before peak season hits. How should they set their campaign daily budget to help reach their target number of installs faster?
- Set the campaign’s daily budget slightly higher than originally planned.
- Set the campaign’s daily budget as planned initially and then fluctuate it on a weekly basis.
- Set the campaign’s daily budget initially less than planned and then double it right before the deadline.
- Set the campaign’s daily budget as triple that originally planned.
The Right answer: Set the campaign’s daily budget slightly higher than originally planned.